We unlock value for our clients through financial and business strategy to:

Outperform Industry Standard Metrics

 

Build Healthy, Resilient, Sustainable Business Models

 

Exceed Investor & VC ROI Expectations

 
 
 
 

Clients

In recent years, the modern Strategy function has become more clearly defined, and organizations that have not yet established a formal Strategy function would gain advantages by actively formalizing one.

 

Investor and VC Portfolios

Diversifying startup investments cuts risk but means facing market uncertainty. Financial and strategic expertise are vital for investor gains. We assess portfolio companies' finances, offer growth strategies, and aid decisions. Our consulting aids diverse portfolio management, boosts returns, and strengthens company ties. We guide portfolio firms in seizing chances, forming lasting strategies, and adding value.

Midsize Organizations & Nonprofits

Expert guidance identifies opportunity. Finance and strategy aid decisions. We assess expansion, investment, and market risks for stability. Our expertise uncovers growth opportunities and fuels growth strategies. Using finance and strategy, midsize firms manage risks, seize growth, and improve performance in a competitive landscape.

 

Enterprise

Challenges emerge in operations, expansion, and market presence. Risk mitigation safeguards reputation, stability; seizing chances drives innovation and profit. We aid enterprise clients with finance and strategy expertise. We provide growth-linked risk and opportunity assessments, financial planning, and management strategies. Growth insights guide decisions. Collaboration helps navigate, optimize, and stay competitive.

Finance / Strategy

Our focus lies in generating concrete results through thorough financial and strategic analysis, as well as designing and implementing transformative initiatives.

 

Finance

Key Finance areas of focus:

Planning for profitability - revenues vs. expense vs. cash flow.

Establish KPIs and other metrics

Building financial timelines and projections.

Analyzing service kines, margin, and COGS for optimization.

Redirecting sales efforts to high-margin services. 

 

Develop strategies to acquire debt/investment to sustain operations. 

Developing a vendor payment plan to avoid legal action. 

Budgeting and forecasting. 

Cash runway optimization

Overhead costs reduction strategy

 

“I’ve met a lot of financial experts in my career and I’ve never been as impressed as I was by our team’s ability to take complex financial data and immediately identify the changes an organization needs to make, in order to operate in healthier and more successful ways. I particularly appreciate our experts’ ability to combine granular data and big-picture ambitions, with a deep understanding of his clients’ markets and his multicultural sensibility. Their expertise combined with all the situations they have helped clients overcome make our experts’ insights and input crystal clear, actionable, and game-changing. Clients come from very different backgrounds and our expertise provides a custom-designed path to successful business models for each one of them.”

— Alex Barrouk

 

Strategy 

Key Strategy areas of focus:

Vision, direction, and organizational alignment.

Customer acquisition and retention strategy.

Resource allocation to prevent wasted resources and optimize performance.

Adaptability and flexibility to anticipate market shifts, technological advancements, and evolving customer needs.

Strategic framework for decision prioritization.

 

Competitive advantage analysis and strategy. 

Performance Measurement, data-driven decision making.

Contingency plans and risk mitigation strategies to weather unforeseen events.

Short-term growth planning and long-term sustainability strategy to reinforce Investor confidence.

Communication and alignment, facilitating coordination and teamwork.

 

“Alex’s work is substantially different from the conventional consultant. Of all the people I know, he is exceptionally good at listening to people and collecting all information, to help clients systematically organize it until it turns into the vision and strategy they couldn’t get to on their own. When leaders and organizations struggle with vision and strategy - Alex’s approach helps them articulate their ideas, until clients can see an actual roadmap to success. Alex also knows how to subtly inject experience, expertise, and feedback into their vision to take it to a place bigger than they ever imagined, all while allowing them to maintain control over the vision. 

I appreciate his focus on execution, offering to work side by side with clients over time to ensure complete success.”

— Sam, CEO

Our Process

We focus on assessments of the highest quality. 

This process lightens the workload for your team while revealing valuable insights. 

By concentrating on what truly matters, we enable you to do the same.

With a cross functional mindset, we perform a financial and strategy audit to assess the company's financial health and strategic direction. It involves a thorough examination of the organization's financial statements, accounting practices, and financial performance. Additionally, it evaluates the company's strategic objectives, competitive positioning, market opportunities, and overall business strategy, as well as peripheral aspects such as management, marketing, operations,...etc.

The financial and strategy audits combine to provide valuable insights to management and stakeholders. It helps identify areas of improvement, optimize resource allocation, and align financial decisions with the organization's long-term strategic objectives. This audit leads to the second phase.

We guide the organization’s leadership to develop a financial and strategic plan, based on audit findings. This plan is a comprehensive roadmap that outlines its goals, objectives, and action steps to achieve long-term success. The financial plan focuses on the company's financial health, including revenue projections, expense management, and cash flow forecasts. It incorporates budgeting, financial projections, and key performance indicators (KPIs) to monitor progress and financial performance.

Simultaneously, the strategic plan sets the direction for the company, defining its mission, vision, and core values. It assesses the competitive landscape, identifies market opportunities, and outlines strategies to capitalize on them. The strategic plan also addresses resource allocation, risk management, and outlines initiatives to maintain a competitive edge.

Together, the financial and strategic plan provides a clear and cohesive framework that guides the company's decision-making and ensures alignment between financial objectives and strategic goals. This integrated approach enables the company to make informed choices, adapt to changing market conditions, and drive sustainable growth and profitability.

We guide the leadership through the implementation phase, with a focus on growth and accountability, within a dynamic and results-driven process. We work closely with decision makers to align actions with the company's growth objectives. We instill a sense of accountability and responsibility, empowering clients to take ownership of their roles and contributions. Our team provides guidance, support, and feedback, fostering a growth mindset that encourages continuous improvement. By setting clear goals in phase 1 and 2, establishing measurable milestones, and tracking progress, our team enhances accountability at every stage of implementation. This collaborative approach ensures that business initiatives are effectively executed, leading to tangible growth and measurable success for the organization.

Resources

Our group is continuously growing and evolving. Our adjacent areas of expertise include and are not limited to:

  • Data/Market Research & Analysis

  • Financial support services

  • Facilitation & Strategic Planning

  • Culture, Diversity, Equality & Inclusion, HR

  • Marketing

  • Workshops & Trainings

  • Business Development

  • SMEs

Testimonials

  • "Alex really took the time to understand our organization and provided valuable feedback on how we might build a roadmap for our diverse group of stakeholders. I appreciate his focus on helping organizations execute their vision and providing the necessary support to achieve results."

    Mason, CEO

  • Alex’s work with our organization helped us to intentionally reground our organization’s mission, vision, and values. His ability to listen and synthesize multiple perspectives catalyzed within us great clarity and purpose.”

    Julie, CEO

  • "Alex and his associates helped us strategically decide next steps for our operation. We will continue to work with Alex as his professionalism, knowledge, and insightfulness are game changers."

    Tami, Director of Communication & Governance

Alex Barrouk

Strategy Expert. Co-Founder.

As the founder of Listen Louder and ABCD consulting services suite, Alex possesses a distinctive expertise at the intersection of organizational design, business strategy, change management, and organizational psychology. Alex diagnoses organizations, and helps them find the path to healthier dynamics and growth-oriented models. He sees people, systems, and organizations for their potential rather than focusing on where they are currently stuck.

With a rich multicultural background, Alex has led a group of adept professionals to champion diversity as a critical agenda for organizations. Their collaborative efforts have resulted in tangible and measurable implementation strategies that prioritize diversity.

Alex has combined years of experience, continuous research, and best practices development, to design a unique methodology based on visionary thinking, strategic change, effective execution, and supported by solid organizational psychology and leadership development foundations.

Alex’s clientele includes prominent decision makers in a broad range of medium to larger organizations that he has helped untangle complex challenges and find strategic pathways. 

Driven by French, North African/Middle Eastern, and American influences, Alex’s unique approach resonates deeply with the intricacies of multiculturalism and organizational dynamics. 

Alex has been leading Listen Louder and ABCD consulting services suite for 7 years, to cater to all leaders and decision makers, dedicated to driving excellence and innovative thinking.

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